b2c order fulfillment refers to the process of receiving, packing, and shipping goods directly to consumers after an online sale. It includes inventory management, order processing, and last-mile delivery. Efficient B2C fulfillment is vital for e-commerce businesses competing on delivery speed and accuracy. Many rely on 3PLs or fulfillment centers to automate this process. Proper systems reduce errors, improve customer retention, and streamline returns, all while allowing businesses to scale seamlessly.